Insight into the world of insight

27 Mar 2012|Added Value

Mark Whiting, Director at Added Value, and Esomar Next, will partner for the second year running at an Esomar conference for students at EM business school Lyon, France on March 29th.

Shedding light on the rapidly expanding marketing industry, these events are an opportunity for Added Value to showcase the great range of opportunities available for future career development in the realm of marketing insights.

In addition to explaining to the students what it is like to work in a marketing agency like Added Value, Mark will also present a paper on “Design Thinking” that was originally given to the Esomar Congress in Amsterdam last September. The event, also including participants from Symrise, Equal, H,T,P, Concept and Ipsos will provide a unique opportunity for students to network with senior practitioners from both client and agency sides of the insight sector.

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