Industry Jobs

14 May 2004|Davis Masten

It amazes me how often I am asked if I know the right person for thus and so job. Some of these positions are AMAZINGLY GREAT! I think people assume that because I am visible and in research that I somehow know every researcher. The truth is far from it. I’ve always hung out more with creatives, business types, academics and money people more than market/design researchers. So a couple of months ago when an old friend at a global giant asked who I knew for her 20 open slots, or when I was asked by a VP at another highly visible global giant who we would like to fill a VP slot to collaborate with us, I mostly drew blanks. I wish I knew more researchers. I think this is just another place where perception is not reality. In the meantime, some of the coolest work in the industry is left undone.

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